AI search · GEO
Generative Engine Optimization services
Google AI Overviews and generative answers cite only a handful of sources. Our GEO service makes your pages the ones that get cited: structured, entity-rich, expert-backed content that answer engines can trust and quote.

Outcomes
What this service changes for your business.
Citations in AI Overviews
Win placement in the AI answer that now sits above the classic results for your most valuable queries.
Protected click share
When your brand is inside the answer, zero-click searches still send traffic and trust your way.
Entity authority
Consistent, machine-readable signals about who you are and what you are expert in.
What you get
Deliverables
- GEO audit: current citation share across your priority queries
- Query-to-passage mapping: which passages engines quote and why
- Citable content rebuilds: direct answers, definitions, data and expert attribution
- Structured data programme: Organization, Service, FAQ, Article and Person schema
- Entity building across Wikipedia-grade sources, directories and profiles
- Monthly citation share report versus competitors
Who it is for
A fit if you are
- Brands losing clicks to AI Overviews on informational and commercial queries
- Publishers and B2B companies with deep expertise that is not being recognised
- Companies launching in categories AI engines already summarise
How it works
Four steps from kick-off to compounding results.
- 01
Audit
We capture AI Overviews for hundreds of your queries and record who gets cited.
- 02
Rebuild
Priority pages are restructured into citable passages with clear answers and evidence.
- 03
Signal
Schema, entity references and authority work make your expertise legible to machines.
- 04
Track
Citation share is re-measured monthly and the plan adapts.
FAQ
Questions about Generative Engine Optimization
Generative engine optimization (GEO) is the practice of optimising content so generative AI systems, such as Google AI Overviews, choose it as a source when they compose answers. It focuses on clarity, evidence, structure and entity authority rather than only keywords and links.
GEO targets generative summaries built into search, chiefly Google AI Overviews and AI Mode. Answer engine optimization (AEO) targets conversational assistants such as ChatGPT, Perplexity and Claude. The techniques overlap, and we usually run them together.
No agency can guarantee placement in an AI answer. We can show you the citation share we achieve for clients, and we report it transparently every month.
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ExploreFree AI SEO audit
See exactly where you are losing search and AI visibility.
In 48 hours you get a written audit of your technical health, content gaps, authority and how often AI engines cite you, with the three fixes that would move revenue fastest.
- No cost, no obligation
- Reviewed by a senior strategist, not a bot
- Delivered as a shareable report
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